Industrial / lead generation
Rotech x Collins Equipments.
A service-led site for equipment rental and trading, with dedicated pages for equipment, services and locations.
The project
A clearer route from equipment search to enquiry
The challenge
Buyers often arrive looking for a specific machine, rental service or location. They need a direct route to relevant information and a simple way to start a conversation with the team.
What we built
We organised the site around those search intents, building individual equipment and service pages alongside rental, trading and location sections. The implementation includes page metadata, structured data, sitemaps and a local SEO audit script. The contact flow prepares a WhatsApp enquiry for the visitor to send.
Project scope
- 01Equipment, service and location landing pages
- 02Search-oriented metadata, structured data and sitemap
- 03WhatsApp enquiry handoff and contact routes
The WhatsApp handoff is an enquiry prompt, not evidence of submitted leads or measured search growth.
Your project
What can we build together?
A short call, an honest read on whether we are the right team, and a written plan if we are. No pitch deck.